A/B Split Testing vs. Usability Testing – Which should you use? | Above the Fold – User Experience Design

#A/B Split Testing vs. #Usability Testing – Which should you use? | Above the Fold – #UX Design: http://t.co/GVP4k7eJ via @AddThis
A/B testing is often spoken of as though in opposition to usability testing. In reality, the two types of tests answer different questions and serve different purposes. Both have a place in a project; in fact, they often complement one another. Find out how.
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