Fairfax in push to persuade readers to share data in exchange for better user experience – mUmBRELLA

Fairfax in push to get readers to share data for a better experience (You'll have to log-in to switch off autoplay) http://t.co/5VOHm8eh
Fairfax will next month begin a major drive to persuade its online readers to share more information about themselves in exchange for a better online

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