Official Google Webmaster Central Blog: Making form-filling faster, easier and smarter

http://t.co/Wk2VsOXy We will be adding this HTML to new website forms. There is nothing worse than filling online forms in. #usability
One of the biggest bottlenecks on any conversion funnel is filling out an online form – shopping and registration flows all rely on forms as a crucial and demanding step in accomplishing the goals of your site. For many users, online forms mean repeatedly typing common information like our names and addresses on different sites across the web – a tedious task that causes many to give up and abandon the flow entirely.
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